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Name
Amy Schroeder
About
Amy Schroeder is a New York writer, editor, advocate for creative entrepreneurship, and content strategist. In 2010, she stepped down from her position as the site manager of inkpop.com (the HarperCollins-produced community teen literary site) and as a writer-editor for Girl Scouts of the USA to work on creating the DIY Business Association (www.diybusinessassociation.com). The DIYBA empowers, educates, and connects creative small businesses and freelancers to grow their businesses—because it takes a community to do it yourself. The first DIY Business Association Conference takes place in late June in DUMBO, Brooklyn. In 2012, Schroeder plans to organize conferences all over the U.S. In April 2011, Schroeder began writing a column about entrepreneurship for people under 30 for Splashlife.com. In her spare time, she volunteers as a business coordinator for Ladyfest Midwest.
Schroeder also has written about the arts, culture, technology, and people for Nylon, Time Out, Clear, Chicago Magazine, New York Observers Playground magazine, and others. She's worked for The San Francisco Bay Guardian, SOMA, and U-WIRE, and is most known for founding Venus Zine (venuszine.com), the magazine and Website for creative DIYers that she launched in her Michigan State University dorm room at age 19. With an initial budget of zero, she recruited a team of writers, editors, photographers, and other creative types to collectively build the publication into a nationally circulated, full-color glossy that's been applauded in The New York Times, USA Today, and The Chicago Tribune. Schroeder eventually sold the majority of Venus Zine to an independent Chicago publisher, and continues to speak and educate about her experiences as a community-minded business lady.
In early 2010, Sarah Beardsley joined the Venus Zine team as publisher. In December 2010, Beardsley announced that Venus Zine would become a Web-only production.
IN THE PRESS
• "Her Campus knows what girls want and isn't too shy to sell it to them," in the Boston Phoenix, December 16, 2010 (quote on third page)
• Apartment Therapy's Most Popular Posts … So Far" ("Amy's Vintage Modern Nest House Tour")
• "What's the Write Word?" (PopMatters invites music critics to share advice for up-and-coming music writers)
• "Who's Afraid of the Word 'Feminism'?" on Salon.com (March 25, 2010)
• "Venus's Next Wave" in The Chicago Reader (March 25, 2010)
• "New New Yorkers" feature in New York Magazine (April 12, 2009)
• Chicago Public Radio (NPR) audio interview with Amy Schroeder (January 13, 2004)
• National Public Radio "Talk Of the Nation" (featuring Kara Jesella and Amy Schroeder as part of "To Girls, 'Sassy' Meant Something More" segment)
• Indie Biz Chicks audio interview with Amy Schroeder (October 7, 2008)
• Chicago Tribune “50 Favorite Magazines” nominates Venus Zine
• Apartment Therapy House Tour: Amy Schroeder's Chicago condo
• Chicagoist interview with Amy Schroeder after selling Venus Zine
• USA Today Pop Candy blog, "Five Alternatives To Rolling Stone"
• The New York Times, "They're Making a List and Checking It Twice, But Why?
SOCIAL NETWORKING
• LinkedIn
• Facebook
• Twitter
ONLINE WRITING SAMPLES
NYLON
• Pink Mountaintops review (upcoming May 2009 issue)
• Thunderheist & Amanda Blank interview (upcoming July 2009 Music Issue)
• various book reviews (upcoming July and August issue)
• (March 2009 issue)
Beirut and Realpeople
March of the Zapotec/Holland
(Pompeii/Ba Da Bing)
Before releasing his Balkan rhapsody to the world in the form of his one-man brass prodigy project Beirut, Zach Condon kept a dirty little secret weapon in his back pocket: ’80s synthpop. While recording a godload of instruments including trumpet, ukelele, and accordion in his parents’ New Mexico basement for the 2006 release of Gulag Orkestar, he noodled with electronic sounds under the pseudonym Realpeople. Initially writing off his electro efforts as his “early work,” he now realizes the beauty of those experimentations by including new home recordings on Holland, the standout second half of this double EP. At times sounding like a sexier Postal Service or a toned-down Hot Chip, at others Condon huffs Air, such as on “Venice,” flexing smooth moves on beats and keyboards. Inspired by a trip to Oaxaca, Mexico, the album’s first half is a raspy revitalization of the signature Beirut gypsy oompah sound, energetically orchestrated by a 19-piece funeral marching band. The 22-year-old Brooklynite employs his molasses vocals for the majority of the album, sometimes sounding like a bossa-nova David Byrne. A result of nearly a year’s worth of soul-searching and self-reflection, March of the Zapotec and Holland are as strong as separate entities as they are cohesive in their fresh approach to Beirut’s hopeful sinisterness.
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CHICAGO MAGAZINE
"Discovered: Sexy Science: A University of Chicago scientist sets out to inject sex appeal into her field" (May 2009 issue)
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TIME OUT CHICAGO ART REVIEWS
• “Justin Cooper” (2.26.09)
• “Robert Davis/Michael Langlois” (2.5.09)
• “Bad Moon” (1.15.09)
• “Body Chatter” (12.18.08)
• “From the Arctic to the Prairie” (11.27.08)
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VENUSZINE.COM
• “What Happened To Revolution Girl Style Now?”
• “Yoko Ono: The Legendary Experimental Artist’s Unfinished Work Gets a Happy New Ending On Yes, I’m a Witch”
• “Sinead O’Connor: “Welcome Back: Nothing Compares To This Pop Star-Turned-Reggae Artist”
• “Todd Oldham: The World’s Most Craftalicious Man Talks About Vintage, Modern, And Why Susan Sarandon And His Grandmother Inspire Him”
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Location
Brooklyn, NY 11201 USA
Email
Areas of Expertise
Web content development and strategy, editing, writing, small-business consulting, media relations and PR
Skills
Consultation for starting a business, speaking about entrepreneurship, SEO, InDesign, blogging, social media strategy, InCopy, Quark, Chicago Manual of Style, Associated Press Style
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